Just weeks after winning a seeming reprieve from federal safety regulators, the world’s largest automaker may have delivered itself a serious, self-inflicted wound by ordering the recall of another 2.17 million vehicles to repair problems associated with so-called unintended acceleration.
Unsold Prius sedans sit at a Toyota dealership in Frederick, Colo. The carmaker’s latest recall puts another dent in its reputation for building safe and highly reliable products, and it could force the automaker to ramp up sales incentives, analysts warn.
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